Introduction Content writing and copywriting are two of the most important forms of writing when it comes to creating a website. Some marketers still consider the two to be synonyms, but they are actually different from each other and serve different purposes. Let’s take a look at what content writing is and how it differs […]
How to get your first visitors to your new website So your sparkly new website is now live, hooray! After a few days, you check your stats and see you’ve had a whopping 3 visitors 🥲 Building and launching a website is just the first step. Now the real work starts! In this post, we’re
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So you’ve launched your new website, it looks great and everyone loves it. The only problem? You have no visitors! No visitors means no new clients or conversions. The truth is, launching a new website is the easy part. The real work begins afterwards, looking for ways to drive traffic to your page. Pay per
In this article, we’re going to look at how to write SEO optimised content for your website. Beautiful images, great UI, and page speed are important too, but it is the written content that will: In this guide, we’re going to focus on the Search Engine Optimisation aspect. (Though there’s actually quite a lot of
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In this post we’re going to look at 5 SEO Writing Tips you should follow when creating content for your wordpress website. SEO stands for Search Engine Optimisation. A very important part of SEO is structuring your text in the right way, to maximise the chances that it will show up in the search results.
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It’s very important to find a niche for your business online. Creating a website for your business can open up a whole world of new opportunities. Theoretically, anyone with an internet connection can now find out about your products or services. The world is your oyster! But things aren’t quite so simple. While it’s true
In this Quick Guide to Keyword Research for Small Business Owners we’re going to look at: What are keywords? Why are they important for the success of your website? How to choose the right keywords? What are the best free keyword research tools? What are Keywords? As the name suggests, keywords refer to the most
Today we’re going to look at 3 simple ways to see the varying Google search results from different locations. When you’re doing Keyword Research, don’t forget that both your browser history and your location influence the results that you see. Avoiding the issues of personalised results is relatively simple: Use a different browser to the
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