{"id":26032,"date":"2020-09-14T17:40:31","date_gmt":"2020-09-14T16:40:31","guid":{"rendered":"https:\/\/woosimon.com\/?p=26032"},"modified":"2022-12-03T09:13:25","modified_gmt":"2022-12-03T08:13:25","slug":"how-and-why-to-use-webp-image-files-on-wordpress","status":"publish","type":"post","link":"https:\/\/woosimon.com\/es\/how-and-why-to-use-webp-image-files-on-wordpress\/","title":{"rendered":"C\u00f3mo (y por qu\u00e9) usar archivos de imagen WebP en WordPress"},"content":{"rendered":"<p>En esta publicaci\u00f3n, veremos c\u00f3mo y por qu\u00e9 deber\u00eda optimizar sus archivos de imagen en su sitio web de WordPress e investigar los pros y los contras del nuevo formato de imagen WebP.<\/p>\n\n\n\t\t\t\t<div class=\"wp-block-uagb-table-of-contents uagb-toc__align-left uagb-toc__columns-1  uagb-block-530b6dfa\"\n\t\t\t\t\tdata-scroll= \"1\"\n\t\t\t\t\tdata-offset= \"30\"\n\t\t\t\t\tstyle=\"\"\n\t\t\t\t>\n\t\t\t\t<div class=\"uagb-toc__wrap\">\n\t\t\t\t\t\t<div class=\"uagb-toc__title\">\n\t\t\t\t\t\t\tTabla de contenidos\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"uagb-toc__list-wrap\">\n\t\t\t\t\t\t<ol class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#how-and-why-to-use-webp-image-files-on-wordpress\" class=\"uagb-toc-link__trigger\">C\u00f3mo (y por qu\u00e9) usar archivos de imagen WebP en WordPress<\/a><li class=\"uagb-toc__list\"><a href=\"#what-is-a-webp-image-file\" class=\"uagb-toc-link__trigger\">\u00bfQu\u00e9 es un archivo de imagen WebP?<\/a><li class=\"uagb-toc__list\"><a href=\"#is-there-a-loss-of-quality-with-webp-images\" class=\"uagb-toc-link__trigger\">\u00bfHay una p\u00e9rdida de calidad con las im\u00e1genes WebP?<\/a><li class=\"uagb-toc__list\"><a href=\"#how-do-i-use-webp-images-with-wordpress\" class=\"uagb-toc-link__trigger\">\u00bfC\u00f3mo utilizo las im\u00e1genes WebP con WordPress?<\/a><\/ol>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">C\u00f3mo (y por qu\u00e9) usar archivos de imagen WebP en WordPress<\/h2>\n\n\n\n<div class=\"wp-block-uagb-blockquote uagb-block-8501a48a uagb-blockquote__skin-border uagb-blockquote__with-tweet uagb-blockquote__tweet-style-classic uagb-blockquote__tweet-icon_text uagb-blockquote__stack-img-none\"><blockquote class=\"uagb-blockquote\"><div class=\"uagb-blockquote__content\">La paciencia es una virtud. \u00a1Una virtud que pocos de nosotros exhibimos cuando navegamos por la web!<\/div><footer><div class=\"uagb-blockquote__author-wrap uagb-blockquote__author-at-left\"><cite class=\"uagb-blockquote__author\">WooSimon<\/cite><\/div><a href=\"\/es\/\" class=\"uagb-blockquote__tweet-button\" target=\"_blank\" rel=\"noopener noreferrer\"><svg width=\"20\" height=\"20\" viewbox=\"0 0 512 512\"><path d=\"M459.37 151.716c.325 4.548.325 9.097.325 13.645 0 138.72-105.583 298.558-298.558 298.558-59.452 0-114.68-17.219-161.137-47.106 8.447.974 16.568 1.299 25.34 1.299 49.055 0 94.213-16.568 130.274-44.832-46.132-.975-84.792-31.188-98.112-72.772 6.498.974 12.995 1.624 19.818 1.624 9.421 0 18.843-1.3 27.614-3.573-48.081-9.747-84.143-51.98-84.143-102.985v-1.299c13.969 7.797 30.214 12.67 47.431 13.319-28.264-18.843-46.781-51.005-46.781-87.391 0-19.492 5.197-37.36 14.294-52.954 51.655 63.675 129.3 105.258 216.365 109.807-1.624-7.797-2.599-15.918-2.599-24.04 0-57.828 46.782-104.934 104.934-104.934 30.213 0 57.502 12.67 76.67 33.137 23.715-4.548 46.456-13.32 66.599-25.34-7.798 24.366-24.366 44.833-46.132 57.827 21.117-2.273 41.584-8.122 60.426-16.243-14.292 20.791-32.161 39.308-52.628 54.253z\"><\/path><\/svg>P\u00edo<\/a><\/footer><\/blockquote><\/div>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>La velocidad de carga r\u00e1pida del sitio es fundamental si desea que las personas interact\u00faen con su sitio web. Si su p\u00e1gina tarda demasiado en cargarse, la gente simplemente navegar\u00e1 a otro sitio, un cliente potencial perdido para siempre.<br><br>Hay muchos factores que pueden influir en la velocidad del sitio, pero la optimizaci\u00f3n de sus archivos de imagen es quiz\u00e1s uno de los m\u00e1s importantes. <br><br>Las im\u00e1genes de su sitio web suelen ser los archivos m\u00e1s grandes y, a menudo, representan hasta 50% o m\u00e1s del tama\u00f1o total del sitio. Los archivos de im\u00e1genes de gran tama\u00f1o pueden interrumpir el tiempo de carga de una p\u00e1gina, que de otro modo ser\u00eda r\u00e1pido.<br><br>Aqu\u00ed es donde entra en juego la compresi\u00f3n de im\u00e1genes WebP.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00bfQu\u00e9 es un archivo de imagen WebP?<\/h2>\n\n\n\n<p>WebP es un nuevo formato de archivo que comprime archivos de imagen JPEG y PNG tradicionales, reduciendo significativamente su tama\u00f1o en 25-35%.<br><br>WebP usa una codificaci\u00f3n predictiva muy inteligente que usa los valores de los p\u00edxeles vecinos en una imagen para predecir valores y luego solo codifica la diferencia. Aparentemente.<br><br>C\u00f3mo funciona exactamente esto, no tengo idea, pero el detalle importante es que despu\u00e9s de la compresi\u00f3n, el archivo de imagen es aproximadamente 1\/3 m\u00e1s peque\u00f1o y, por lo tanto, se cargar\u00e1 considerablemente m\u00e1s r\u00e1pido.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00bfHay una p\u00e9rdida de calidad con las im\u00e1genes WebP?<\/h2>\n\n\n\n<p>Hay dos opciones de compresi\u00f3n diferentes disponibles con im\u00e1genes WebP: con p\u00e9rdida o sin p\u00e9rdida.<br><br>Como pueden implicar los nombres, lossy implica cierta p\u00e9rdida de calidad, lossless no.<br><br>Aunque lossless puede sonar como la mejor opci\u00f3n, no lo recomendar\u00eda, ya que en realidad no da como resultado una reducci\u00f3n significativa en el tama\u00f1o del archivo (lossless simplemente elimina los metadatos innecesarios del archivo pero no altera la imagen).<br><br>Lossy reduce la resoluci\u00f3n de una imagen, pero esto no es realmente un problema ya que la diferencia entre la versi\u00f3n original y la versi\u00f3n comprimida no es perceptible para la mayor\u00eda de las personas.<br><br>Para la mayor\u00eda de los sitios web, el gran beneficio de acelerar su sitio superar\u00e1 con creces una p\u00e9rdida imperceptible de calidad de imagen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00bfC\u00f3mo utilizo las im\u00e1genes WebP con WordPress?<\/h2>\n\n\n\n<p>A partir de septiembre de 2020, no es posible cargar im\u00e1genes WebP en WordPress directamente.<br><br>Esto se debe a que, aunque la mayor\u00eda de los navegadores principales ahora funcionan con WebP, todav\u00eda no es compatible con 100%; en particular, no funcionar\u00e1n con Safari (aunque se dice que el soporte se agregar\u00e1 en la pr\u00f3xima actualizaci\u00f3n que saldr\u00e1 en cualquier momento).<br><br>Mientras tanto, deber\u00e1 cargar un complemento en WordPress que comprimir\u00e1 sus im\u00e1genes y las servir\u00e1 como im\u00e1genes WebP para usted en navegadores compatibles, o como archivos JPG \/ PNG tradicionales en navegadores m\u00e1s antiguos.<br><br>Personalmente, recomendar\u00eda usar el <a href=\"https:\/\/wordpress.org\/plugins\/wp-optimize\/\" target=\"_blank\" rel=\"noreferrer noopener\">Complemento WP-Optimize<\/a>. Este es un gran complemento que analizar\u00e1 y convertir\u00e1 todos sus archivos de imagen existentes, adem\u00e1s de convertir autom\u00e1ticamente cualquier carga nueva.<br><br>El complemento es gratuito para instalar y activar y tambi\u00e9n viene con algunas funciones excelentes de almacenamiento en cach\u00e9 y optimizaci\u00f3n de bases de datos.<\/p>","protected":false},"excerpt":{"rendered":"<p>In this post, we&#8217;re going to be looking a how and why you should be optimising your image files on your WordPress website, and investigating the pros and cons of the new WebP image format. How (and why) to use WebP image files on WordPress Fast site loading speed is critical if you want people [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":26043,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[27],"tags":[],"class_list":["post-26032","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wordpress-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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