{"id":29264,"date":"2022-09-30T16:00:18","date_gmt":"2022-09-30T15:00:18","guid":{"rendered":"https:\/\/woosimon.com\/?p=29264"},"modified":"2022-10-07T15:54:46","modified_gmt":"2022-10-07T14:54:46","slug":"lead-magnets-what-they-are-and-why-you-need-them","status":"publish","type":"post","link":"https:\/\/woosimon.com\/ca\/lead-magnets-what-they-are-and-why-you-need-them\/","title":{"rendered":"Imants de plom: qu\u00e8 s\u00f3n i per qu\u00e8 els necessiteu"},"content":{"rendered":"

Els imants de plom, tamb\u00e9 coneguts com a generadors de plom, s'han convertit en una eina essencial per als venedors de tot arreu. En aquest article, descobrireu qu\u00e8 s\u00f3n els imants de plom i quin tipus de poder poden tenir sobre el vostre negoci i les vostres vendes.<\/p>\n\n\n\t\t\t\t

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\n\t\t\t\t\t\t\tTaula de continguts\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
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  1. Qu\u00e8 \u00e9s un imant de plom?<\/a>
  2. Per qu\u00e8 necessiteu un imant de plom?<\/a>
  3. Els avantatges d'un imant de plom<\/a>
  4. Fer un imant de plom<\/a>
  5. Eviteu aquests errors comuns de Lead Magnet<\/a>
  6. Registra't per veure un dels meus imants de plom<\/a><\/ol>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\n\n
    <\/div>\n\n\n\n

    Qu\u00e8 \u00e9s un imant de plom?<\/h2>\n\n\n\n

    Un imant principal \u00e9s un contingut que ofereix als clients potencials a canvi de la seva informaci\u00f3 de contacte. Pot ser qualsevol cosa, des d'un llibre blanc o un llibre electr\u00f2nic, fins a una llista de verificaci\u00f3 o una plantilla, o un regal gratu\u00eft o un cup\u00f3 de descompte. La clau \u00e9s que \u00e9s una cosa que el vostre p\u00fablic objectiu trobar\u00e0 prou valu\u00f3s per intercanviar la seva informaci\u00f3.<\/p>\n\n\n\n

    Per qu\u00e8 necessiteu un imant de plom?<\/h2>\n\n\n\n

    Un imant de plom \u00e9s una part essencial de qualsevol estrat\u00e8gia de m\u00e0rqueting entrant. En oferir alguna cosa de valor a canvi d'informaci\u00f3 de contacte, podeu crear la vostra llista de clients potencials de manera r\u00e0pida i senzilla. A continuaci\u00f3, aquesta llista es pot utilitzar per a esfor\u00e7os de m\u00e0rqueting espec\u00edfics en el futur.<\/p>\n\n\n\n

    Aix\u00ed que si encara no utilitzeu un imant de plom, ara \u00e9s el moment de comen\u00e7ar!<\/p>\n\n\n\n

    Els avantatges d'un imant de plom<\/h2>\n\n\n\n

    Un imant de plom \u00e9s una bona manera de generar qualificat<\/em> leads per al teu negoci. En oferir alguna cosa de valor a canvi de la informaci\u00f3 de contacte d'alg\u00fa, podeu fer cr\u00e9ixer r\u00e0pidament la vostra llista de clients realment interessats i comen\u00e7ar a fomentar la relaci\u00f3.<\/p>\n\n\n\n

    Hi ha molts avantatges d'utilitzar un imant de plom, com ara:<\/p>\n\n\n\n

    • Generar m\u00e9s clients potencials:<\/strong> Un imant de contacte us ajudar\u00e0 a generar m\u00e9s contactes que si simplement confiesssiu en el tr\u00e0nsit org\u00e0nic.<\/li>
    • Clients potencials qualificats:<\/strong> En exigir a un client potencial que proporcioni la seva informaci\u00f3 de contacte per rebre el vostre imant potencial, podeu estar segur que almenys est\u00e0 una mica interessat en el que teniu per oferir.<\/li>
    • Generar confian\u00e7a:<\/strong> Quan proporcioneu contingut valu\u00f3s al vostre imant principal, esteu generant confian\u00e7a amb els clients potencials. Aquesta confian\u00e7a eventualment pot conduir a vendes.<\/li><\/ul>\n\n\n\n

      Si encara no utilitzeu un imant de plom, ara \u00e9s el moment de comen\u00e7ar. \u00c9s una eina essencial per fer cr\u00e9ixer el vostre negoci i generar clients potencials de qualitat.<\/p>\n\n\n\n

      \n
      \n
      \"\"<\/figure><\/div>\n<\/div><\/div>\n\n\n\n
      <\/div><\/div>\n<\/div><\/div>\n\n\n\n

      Fer un imant de plom<\/h2>\n\n\n\n

      Hi ha diversos tipus d'imants de plom que podeu crear, per\u00f2 alguns dels m\u00e9s populars inclouen llibres electr\u00f2nics, llibres blancs, llistes de verificaci\u00f3 i fulls de trucs. Independentment del tipus d'imant potencial que creeu, hauria de ser d'alta qualitat i oferir un valor real al vostre p\u00fablic objectiu.<\/p>\n\n\n\n

      Si no sabeu per on comen\u00e7ar, considereu la possibilitat de crear un imant potencial que resolgui un problema al qual s'enfronta el vostre p\u00fablic objectiu. Aquest podria ser un llibre electr\u00f2nic que ofereix consells d'experts per superar un repte com\u00fa o una llista de verificaci\u00f3 que els ajudi a racionalitzar un proc\u00e9s complex. Independentment del que trieu crear, assegureu-vos que sigui una cosa que el vostre p\u00fablic objectiu trobar\u00e0 realment \u00fatil.<\/p>\n\n\n\n

      Un cop h\u00e0giu creat el vostre imant principal, promocioneu-lo molt al vostre lloc web i a tots els vostres canals de xarxes socials. Tamb\u00e9 podeu publicar anuncis orientats espec\u00edficament a persones que probablement estiguin interessades en el que teniu per oferir.<\/p>\n\n\n\n

      El llibre electr\u00f2nic gratu\u00eft de dalt \u00e9s un exemple d'un dels meus imants de plom. Inscriu-te a trav\u00e9s del formulari per veure com funciona!<\/p>\n\n\n\n

      Eviteu aquests errors comuns de Lead Magnet<\/h2>\n\n\n\n

      Hi ha alguns errors comuns que la gent comet quan dissenya imants de plom. <\/p>\n\n\n\n

      • Fer l'imant de plom massa complicat.<\/strong>
        Feu-ho senzill perqu\u00e8 la gent pugui entendre f\u00e0cilment qu\u00e8 han de fer i prendre mesures.<\/li>
      • No fer que l'oferta sigui prou valuosa.<\/strong> La gent no s'inscriu en alguna cosa que no percebin com a valuosa, aix\u00ed que assegureu-vos que la vostra oferta sigui una cosa que la gent voldr\u00e0.<\/li>
      • Fer que l'imant de plom sigui massa llarg o dif\u00edcil de consumir. <\/strong>La gent no s'inscriu en alguna cosa que creu que necessitar\u00e0 massa temps o esfor\u00e7 per consumir. <\/strong>Feu-lo curt i dol\u00e7 perqu\u00e8 la gent pugui digerir-lo f\u00e0cilment i prendre mesures.<\/li><\/ul>\n\n\n\n

        Registra't per veure un dels meus imants de plom<\/h2>\n\n\n\n

        Si encara no us heu registrat a trav\u00e9s del formulari de dalt, doneu-li una volta al seg\u00fcent. Simplement introdueix el teu correu electr\u00f2nic a la caixa i rebr\u00e0s una guia encantadora de 20 p\u00e0gines "Els 5 millors consells d'escriptura de SEO per a WordPress". No nom\u00e9s veur\u00e0s un imant principal en acci\u00f3, sin\u00f3 que tamb\u00e9 aprendr\u00e0s alguns consells d'escriptura SEO inestimables mentre ho fas!<\/p>","protected":false},"excerpt":{"rendered":"

        Lead magnets, also known as lead generators, have become an essential tool for marketers everywhere. In this article, you’ll discover what lead magnets are and what kind of power they can have over your business and your sales. What is a lead magnet? A lead magnet is a piece of content that you offer to […]<\/p>\n","protected":false},"author":1,"featured_media":29287,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[320,27],"tags":[324],"class_list":["post-29264","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing-tips","category-wordpress-tips","tag-lead-magnet"],"yoast_head":"\nLead Magnets: What They Are And Why You Need Them - WooSimon<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/woosimon.com\/ca\/lead-magnets-what-they-are-and-why-you-need-them\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lead Magnets: What They Are And Why You Need Them - WooSimon\" \/>\n<meta property=\"og:description\" content=\"Lead magnets, also known as lead generators, have become an essential tool for marketers everywhere. 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